
I compare the elements of Boutiques on the site to Pandora, where you can create your own stations and receive personalized music recommendations based on your preferences and actions. On the site, you’ll find mini Boutiques of clothing, shoes, styles, handbags and more curated by designers and celebrities. Users can also create their own boutiques with their picks as well. And all items in boutiques are able to be purchased (like any search engine, you’ll click-through to the merchant site to purchase the item). The one thing I did notice, apart from all the great clothing they had plugged in the site, is that there is no Mens gear. Since it is in Beta I will give google a break but not a good move if you ask me.
Where the hell is HG on their Designer list??